Midea Group

Industry sector: Home appliances

Headquarters: Shunde

Midea has grown from humble beginnings as a bottle lid producer in the 1960s to become a global leader in the home appliance sector. A close-knit IP team and a commitment to creating its own proprietary designs have helped the company to develop a strong and diverse product offering that taps into all segments of the domestic market. Meanwhile, a manufacturing and distribution joint venture established in 2012 with US air-conditioning company Carrier should assist it in further expanding its global footprint.